Breakthroughs only matter if they land
Most never do
PRODEO was born to:
Bring novel solutions to the healthcare market
Cut friction to boost adoption
Build traction and momentum
We select clients through a process that includes:
Identifying advances in precision medicine and care delivery
Tracking healthcare market dynamics and investment trends
Collaborating with influential organizations and key experts
Mark Heinemeyer, CEO
PRODEO promise
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PRODEO translates the company’s vision into a market and commercial strategy - and then executes the strategy. PRODEO does NOT stand for advice or consulting. It stands for swift and sustained execution.
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PRODEO subjects companies and their technologies to a diligent process of validation to determine market readiness. Companies immediately benefit from this fresh and critical look at themselves against market-driven realities. PRODEO delivers the harsh truth, early and often.
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PRODEO tailors its disciplined framework to ensure a market-driven, integrated product and commercial strategy to accelerate growth. Scalable, repeatable, easily deployed implementations drive speed-to-revenue quality.
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The PRODEO Framework™ delivers an efficient approach to commercialization. This is activated and driven by hive-minding across the PRODEO team and its panel of blue-ribbon experts. The outcome is a rare, transdisciplinary perspective.
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PRODEO forces a critical shift to align best-fit markets with optimal product value. A company’s growth and alignment are impeded by undisciplined, opportunistic behavior in the market. This wastes precious capital and diverts resources and attention away from core opportunities.
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The PRODEO team directly extends the company’s reach into the most valuable and productive markets, while carefully examining adjacent segments and strategic relationships.
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PRODEO is a streetwise health executive shop comprised of relevant and deeply experienced talent. PRODEO is also framework driven. Proven strategies and processes are leveraged to advance new technologies while mitigating risk.
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PRODEO drives growth powered by diverse expertise in science, medicine, clinical usability, technology, precision medicine, intellectual property, diplomacy, and advanced commercialization.
Its team members have built, and grown companies and led transactions/exits.
PRODEO assists with overall investment strategy and has secured alternative, specialized and non-dilutive capital.
Our strategies are informed by up-to-date knowledge of the healthcare marketplace, transdisciplinary diligence, and streetwise wisdom.
The PRODEO Brain™
All work is done by streetwise builders of growth companies and the most relevant experts
PRODEO Institute
The PRODEO Institute, funded by PRODEO, seeks radical advances driven by the convergence of diverse disciplines and sectors. It engages leaders with the facts, insights, and frameworks necessary to make informed and effective management, policy, and funding decisions. The institute’s outputs are consistently held to a rigorous peer-review process. This dedication to quality forms the foundation of our global reputation.
Responsible Innovation
Convergence
prōdêo: to advance, move into the light
prōdêo: to advance, move into the light
Get in touch.
PRODEO team is open to new collaborations